Edwin Japan

Edwin Japan

Edwin Jeans

Established in Tokyo, Japan in 1947, Mr Tsunemi had a passion for denim, which inspired him to import them directly from the United States as no denim was manufactured in Japan at that time. Forced to work with used, worn-out and dirty denim which had to be laundered and mended by hand in order to sell on to his customers, Mr Tsumeni was driven to create his own denims, with greater sophistication in fits, washes and quality.

From this point on, quality, craftsmanship, innovation and integrity have been paramount to the ethos and aesthetic for the brand. Utilising the letters D, E, N, I, M (turning the M on its head forming a W) he created the brand name Edwin. In 1961 Mr. Tsunemi crafted the first pair of Edwin denim jeans.

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